Doodling is fun. While you write notes and prepare to create the good copy of a report, or jot important information during a conversation with your client, doodling is a way to keep hands occupied and focus sharp. Some people relieve their boredom this way but no one else is going to see those shaded block letters or odd images. It doesn’t matter if you use neon gel pens. All a client looks at is the finished result: his acceptable quote, pertinent responses to counselling sessions, or formal business script. No matter how appealing your experiments with color and shading are, they would never be featured in anything formal, official, or professional. Why should your website be any different?
Values of being Unique
Of course a company wishes for their internet content to stand out. They want to distinguish their products and services from those of competitors and they wish to be memorable. Creating a fresh look, however, can be an uncertain undertaking. The tried and tested website style works for a lot of reasons and that is why smart people continue to adopt this style using certain fonts and organization.
Compare and Contrast
Take a minute to consider the websites you visit regularly. They share certain features like a sensible lay out with headings and side bars, pertinent images, and particular colors. Most of the time white or a light shade sets a clean tone in the background covered with sparse, simple font in black plus useful photographs. Font tends to be the standard Times New Roman or Arial, not a fancy or fun script that’s hard to read.
Firms that get it wrong choose dark backgrounds with light writing or sometimes neon colors. Their fonts are frequently bubble letters, cursive, or a mixture of font styles and sizes. They just want to have fun and assume readers will enjoy themselves. Pictures are dark, angles aren’t great, and there are shadows impeding a perfect view of the item. The result is hard on the eyes, cheap, and unprofessional.
Avoid Amateur Hour
Your landing page can be well organized but also unique. Select standard formats, colors, and fonts unless a certain type fits the tone and product but is still easy to read. Be consistent with font style and size. All the originality of your product makes its own statement. An SEO writer will build content that leads consumers to your page and to images of products they want. SEO services also encompass website development such as constructing a sensible landing page which tells the reader exactly what your firm does without giving away too much all at once. An expert avoids bombarding the hurried reader with text, leaving articles for the blog site he will set up and link back to your landing page.